Facebook Marketing

For the common internet users, Facebook is just a website which be can
be used to communicate and stay connected with friends and people
around them. But from a business owner's point of view, FB is one of the
most cost-effective and probably among the cheapest online marketing
tools ever invented.


There are a number of reasons why all companies should take Facebook
marketing more seriously:

* It is a potentially massive marketplace – with nearly 700 million active 
   users, 50% of which log in on any given day everyday, it is a great place 
   to meet people who might be interested in what you are selling.

* Statistics show that users spend an average of 700 billion minutes a
   month on FB – the number of hours spent daily on FB by each member 
   says a lot about the quality of the site. This means that users are really 
   browsing the mentioned website and that there is a fat chance that they 
   will come across your page or profile.

* Heavily accessed by mobile users – 350 million members access FB 
   via their mobile phones making it the most requested service on mobile 
   in the US and other countries. Gaining access to mobile users will open 
   more opportunities for the growth of your business.

* A very sticky site that people spend a lot of time on using – as 
   mentioned earlier users spend hours and hours on FB every single day. 
   You can take advantage by staying connected with customers 24/7 
   thus allowing them to learn more about your company.

* People use it as a resource – aside from personal use member 
   also log on to FB for finding information. Take advantage by being 
   the resource of relevant news and useful information. Anticipate 
   what your followers would like to know and post links to your website 
   which are not just related to your line of business but valuable to your 
   customers as well.

* It has a steady Alexa Rank of 2 – some experts even think that 
   FB has the capability to take the top 1 position and push Google 
   on spot 2. This only shows that FB is indeed a massive social networking 
   site with an average 35% of all internet traffic

* Used by diverse groups of internet users – though users are mostly 
   youngsters, there has been a huge increase in 30+ and 55+ year old 
   people joining and participating. According to a survey conducted by 
   Pingdom, 61% of FB users are over 35 years old so make sure that you 
   communicate with your target the right way.

* It's free and always will be – the only capital you need to market your
   offers is your time and effort. It does not charge users for membership 
   fees which is the reason why it's the most cost-effective way to promote 
   literally anything.

* Easy to update – there is no technical knowledge or skills to share
   updates as FB is a user-friendly website.

CALL TO ACTION